Story Research
Location scouting
Scriptwriting
Film Production
Photography
Post-Production
Socials
Our campaign for National Geographic's Apparel collection features Alaskan photographer Acacia Johnson exploring wild landscapes in gear that combines function with environmental responsibility. The collection represents a practical balance between high-performance outdoor wear and sustainability. Each piece utilises innovative bio-based materials that reduce environmental impact—from winter coats made with recycled plastic bottles to bomber jackets incorporating biodegradable components. The film and social content showcase how responsible sourcing creates durable outdoor apparel without compromising the environments adventurers seek to explore.
