SEA BEYOND: FORGOTTEN FORESTS

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Year Three of our partnership with Prada and National Geographic, this high-profile global campaign comprised TV spots, hero films, cutdowns, photo essays and billboards including one in Times Square. Sea Beyond: A Blue Future tells four ocean stories from around the world as part of Prada’s Sea Beyond partnership with UNESCO-IOC. The team travelled to Mexico and Norway, with Prada Ambassadors Benedict Cumberbatch and Sadie Sink and Sea Beyond Goodwill Ambassadors, Valentina Gottlieb and Giovanni Chimienti, learning about whale sharks, kelp forests, marine plastics and underwater noise pollution.

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Plastic pollution is a huge issue in the once-pristine Arctic - but in Norway one of the biggest coastal cleanups in the world is underway - including in the spectacular Lofoten Archipelago. Meanwhile, marine biologist, Heike Vester, studies the impact of noise pollution from seismic surveys and shipping on cetaceans in north Norway. In Mexico, marine biologist Alberto García-Baciero and Rodrigo Beas study endangered whale sharks, kelp forests respectively in some of Mexico’s most productive waters.

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SEA BEYOND: DROWNING IN NOISE
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SEA BEYOND: FORGOTTEN FORESTS
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SEA BEYOND: ON ARCTIC TIDES
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SEA BEYOND: GENTLE GIANTS
500k+ views
On the first episode on YouTube within first two weeks of release
150+ million views
Across Prada’s Tik Tok cutdowns

RELATED WORK

SEA BEYOND: DROWNING IN NOISE
Prada
In a remote Norwegian archipelago within the Arctic Circle, conservationists and volunteers are battling a tide of plastic pollution. Introduced by Benedict Cumberbatch, this is the first episode in a four-part campaign for Prada and National Geographic that took us from the tropics to the far north, exploring marine ecosystems and meeting the people trying to protect them.
SEA BEYOND: FORGOTTEN FORESTS
Prada
Overfishing, pollution, and climate change are disrupting the world's great kelp forests. We joined actress Sadie Sink and SEA BEYOND Goodwill Ambassador Giovanni Chimienti in Baja California, Mexico as they explored the southern extent of the Kelp Forest Highway. Final episode in a four-part campaign for Prada and National Geographic that took us from the tropics to the far north, exploring marine ecosystems and meeting the people trying to protect them.
SEA BEYOND: ON ARCTIC TIDES
Prada
Benedict Cumberbatch and Goodwill ambassador of SEA BEYOND Valentina Gottlieb to uncover the devastating impact of plastic pollution in the Arctic and discover the positive change for the environment made by Prada Re-Nylon. 
SEA BEYOND: GENTLE GIANTS
Prada
Whale sharks — the largest fish in the ocean — are a vulnerable species, yet these gentle giants don't feed on anything bigger than your index finger. The only way to protect them is to understand them. Join actress Sadie Sink and SEA BEYOND Goodwill Ambassador Giovanni Chimienti as they explore the vital role whale sharks play in underwater ecosystems.